Happy customers drive revenue growth, transacting and spending more and promoting the sites that they like.
Unhappy customers defect, and drive away business by bad-mouthing sites that frustrate them.
Our CEM focus is to understanding how your customers feel and how your site is performing currently. Knowing this today is key to predicting future performance. As with SEO proper execution of customer experience management is about comprehensive data. Because depth of measurement combined with breadth of analysis deliver greater insight.
Transive deploys User Replay for CEM to focus on:
- Boosting revenues through improved conversion with existing customers, so generating incremental revenue from those customers and new sales from their recommendations.
- Improving customer loyalty and advocacy by maximising valued and memorable customer interactions
- Lowering costs by reducing churn
User Replay captures 100% of customer journeys on site in complete detail, providing the comprehensive prioritised, monetised analytics that lies at the heart of successful CEM.